Welcome to your local Charming Charlie jewelry store! Conveniently located off of I-880, our Alameda store in South Shore Center is your one-stop destination for all your accessorizing needs. This open-air setting is the area’s premiere family-friendly retail hub and features an abundance of specialty stores and restaurants for Alameda residents to enjoy.
Nothing enhances your style like the right accessories, and we have the pieces you need to make the chic and colorful statement of your choosing. Whether you’re searching for classic work-ready handbags or party necklaces with plenty of shimmer and shine, our designs come in a range of pretty hues to suit your styling needs. We’ve even organized them by color palette to help you find your fabulous… and find it in a flash.